How do you measure sustainability?

We measure sustainability through a multi-faceted approach:Carbon Footprint: We assess the carbon emissions of our operations, from raw material extraction to product delivery, aiming for carbon neutrality.Water Usage: We monitor our water consumption and aim for maximum efficiency and minimal wastage.Waste Reduction: We track waste generated in our manufacturing processes, striving to minimize it through efficient processes and recycling.Sustainable Supply Chain: We ensure our suppliers follow sustainable practices, and we give preference to those who hold eco-certifications.Product Lifespan: We design our products for durability, reducing the need for frequent replacements and conserving resources in the long run.

What materials you use?

Our commitment to sustainability is reflected in our choice of materials:Recycled Materials: Whenever possible, we use post-consumer recycled materials to reduce our dependence on virgin resources.Biodegradable Materials: We incorporate materials that can naturally degrade, ensuring minimal environmental harm at the end of a product's life.Eco-certified Resources: We use materials like FSC-certified wood, indicating that they come from responsibly managed forests.Non-toxic Components: Our products are free from harmful chemicals, ensuring both environmental and consumer safety.

How to recycle your products?

We're passionate about closing the loop! Here's how to recycle our products:Check Local Guidelines: Before recycling, always check your local recycling program’s guidelines as capabilities vary by region.Dismantle Products: If our products consist of multiple materials, disassemble them to separate recyclable components.Use Our Return Program: For certain products, we offer a return program where you can send them back to us for proper recycling.Drop-off Points: In partnership with recycling agencies, we have drop-off points in select locations where you can leave our products for responsible recycling.

There are several compelling reasons to care about sustainability:Protect Our Planet: Sustainable practices help conserve resources, reduce pollution, and combat climate change, ensuring a healthy planet for future generations.Economic Savings: Sustainable products often have a longer lifespan, leading to savings in the long run.Health and Safety: Sustainable products tend to have fewer toxic components, promoting a healthier living environment.Ethical Responsibility: By supporting sustainable businesses, you contribute to fair labor practices, conservation efforts, and overall positive change in the world.By choosing sustainable products and practices, you play a crucial role in making a lasting positive impact on the world.

Our beloved Blossom print makes a pink comeback!

The new delicate pink print adorns both familiar favorites and brand new pieces in the Pink Blossom collection, bringing you go-to wardrobe items in high-quality, wonderfully soft organic cotton jersey. As usual, the jersey clothes are manufactured in Portugal, while accessories are made in Finland.

A cute newcomer to our children’s collection, the Frill Puffy Dress charms with an ample, layered skirt, loose fit and puff-sleeves. The Chillax T-shirt is a soft wardrobe staple: a classic tee with an oversized fit. Some familiar favorites also make an appearance in the new Pink Blossom print, including our Cross Shirt, Leggings, Body and the Valkama Headwrap. The soft corduroy accessories are made in Finland and make for perfect finishing touches to fall outfits.

The Pink Blossom collection also offers some great looks for twinning! After much anticipation and just in time for the AW22 season, our super-popular organic cotton Belted Dress returns in the new picturesque Pink Blossom print. The women’s relaxed Blossom t-shirt joins the fall line up in fresh white, with a floral print pulled from the Pink Blossom pattern adorning the front.

The Pink Blossom collection launches online on July 27th. Visit our website here for all the pieces!

Sustainable fashion industry is our main driver. We are proud of every product that we can design, produce, distribute and recycle in a way that has minimal impact on our precious planet, Earth.

We measure sustainability through a multi-faceted approach:

Carbon Footprint: We assess the carbon emissions of our operations, from raw material extraction to product delivery, aiming for carbon neutrality.
Water Usage: We monitor our water consumption and aim for maximum efficiency and minimal wastage.
Waste Reduction: We track waste generated in our manufacturing processes, striving to minimize it through efficient processes and recycling.
Sustainable Supply Chain: We ensure our suppliers follow sustainable practices, and we give preference to those who hold eco-certifications.
Product Lifespan: We design our products for durability, reducing the need for frequent replacements and conserving resources in the long run.

Our commitment to sustainability is reflected in our choice of materials:

Recycled Materials: Whenever possible, we use post-consumer recycled materials to reduce our dependence on virgin resources.
Biodegradable Materials: We incorporate materials that can naturally degrade, ensuring minimal environmental harm at the end of a product's life.
Eco-certified Resources: We use materials like FSC-certified wood, indicating that they come from responsibly managed forests.
Non-toxic Components: Our products are free from harmful chemicals, ensuring both environmental and consumer safety.

We're passionate about closing the loop! Here's how to recycle our products:

Check Local Guidelines: Before recycling, always check your local recycling program’s guidelines as capabilities vary by region.
Dismantle Products: If our products consist of multiple materials, disassemble them to separate recyclable components.
Use Our Return Program: For certain products, we offer a return program where you can send them back to us for proper recycling.
Drop-off Points: In partnership with recycling agencies, we have drop-off points in select locations where you can leave our products for responsible recycling.

There are several compelling reasons to care about sustainability:

Protect Our Planet: Sustainable practices help conserve resources, reduce pollution, and combat climate change, ensuring a healthy planet for future generations.
Economic Savings: Sustainable products often have a longer lifespan, leading to savings in the long run.
Health and Safety: Sustainable products tend to have fewer toxic components, promoting a healthier living environment.
Ethical Responsibility: By supporting sustainable businesses, you contribute to fair labor practices, conservation efforts, and overall positive change in the world.

By choosing sustainable products and practices, you play a crucial role in making a lasting positive impact on the world.

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Our beloved Blossom print makes a pink comeback!

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How do you measure sustainability?

What materials you use?

How to recycle your products?

Why should I care?