Built to Sell, Designed to Scale
Taiga combines lightning-fast performance, deep customization, and merchant-friendly controls into a single theme. Every section, setting, and interaction has been designed to help you sell more — without compromising on speed, accessibility, or brand expression.

Complete Customization
A Design System, Not Just Settings
Five color schemes ship out of the box — and you can create as many as you need. Full typography control covers fonts, scaling, line height, letter spacing, and casing for headings, body text, navigation, buttons, and badges. Separate mobile and desktop controls run throughout. Border radius, CSS animations, and icon stroke weight are all globally configurable.

Viewport controls on scale
Designed for Mobile and Desktop
Taiga treats mobile as a first-class surface, not a fallback. Where other themes offer a handful of mobile overrides, Taiga provides a complete parallel control layer — separate settings for nearly every visual decision, on every section, across the entire theme. You're never forced to compromise one viewport to serve the other.
Video anywhere
Video Is a First-Class Citizen
Most themes treat video as an afterthought — a single section tucked somewhere on the page. Taiga takes a different approach. Across more than 15 sections, every media block offers the same flexible choice: upload an image, use a Shopify-hosted video, or paste a YouTube or Vimeo URL.
This means you can build an autoplaying campaign film as your hero, embed a product demo next to your description, run a behind-the-scenes reel in your banner grid, and show a sizing walkthrough in your FAQ — all without apps, custom code, or layout hacks. Controls for autoplay, playback controls, and aspect ratio are built into each section so the video behaves exactly how you want it to.

Cart That Converts
Three Cart Modes. One Goal.
Choose between a drawer cart, a dedicated cart page, or a slide-in notification — whichever fits your brand. Every mode includes a free shipping threshold bar, cart notes, product recommendations, and accelerated checkout buttons. Upsell at the moment of purchase without slowing shoppers down.

Visual Storytelling
Tell Your Story Visually
Build immersive brand experiences with a full editorial toolkit. Hero banners and slideshows for seasonal campaigns. Banner grids and image duos for curated layouts. Galleries for lookbooks and user-generated content. Video sections for behind-the-scenes and campaign films. Sliding text for marquee-style messaging. All customizable directly in the theme editor.
Product Experience
Designed to Turn Browsers into Buyers
Give your customers everything they need to feel confident right on the product page. Showcase products with immersive visuals, keep purchase options visible as they scroll, and make key details like sizing, availability, and features easy to find.
Sections & Features
Make Shopping Effortless, and Selling Even Easier
Give your products and brand the attention they deserve with versatile sections. Guide customers naturally through your store and help them find what they’re looking for faster. Our themes are always designed for both browsing and buying, these features make your store easy to navigate and built to convert—surfacing the right products at the right time and turning interest into sales.
Image With Hotspots
Highlight product features with the Image With Hotspots section. Each hotspot opens a dedicated popup with the possibility to use text with images or video — giving shoppers the detail they need, right where they need it.
And it works. In our heatmap and session recording studies, hotspots consistently rank among the most interacted-with elements on the page. Shoppers actively seek them out, click them, and engage with the content inside — making this section one of the most effective tools for communicating product value without cluttering the layout.
Product cards
Portrait Cards, Secondary Hover, Quick Buy & Size availability
Taiga treats the product card as a first-class merchandising surface. You control image behavior—including aspect ratio, padding, and a second image on hover—then layer sale, new, sold out, and custom tag badges exactly where you want them on the media. Shoppers can scan color swatches and variant availability without leaving the grid, and you can surface key product metafields beside the title and price.
Top Reviews
Trusted by Merchants Worldwide
Taiga is trusted by merchants around the world, with a 100% positive rating on the Shopify Theme Store. From fast-growing brands to established businesses, merchants consistently highlight its performance, flexibility, and ease of use — making it a reliable foundation for building and scaling modern ecommerce experiences.
Ready to build your store?
Taiga gives you everything you need to create a fast, beautiful, and accessible online store. Choose a preset, customize it to match your brand, and start selling.














